Under Eye Masks: What Are They & Do They Work?

Whether you are brand new to the world of under eye masks, or have been using them for years, you probably asked the sentence “What are under eye masks?” at one time or another.

In short, under eye masks are a quick and simple way for anyone to give the delicate skin around their eyes a mini spa date. Whether you opt for the patch-style masque, or go with the cream mask you smooth onto your skin, under eye masks are an outstanding way to reduce the appearance of aging.


If you have ever glanced in the mirror and instantly noticed wrinkles, crow’s feet, dark circles, or puffiness around your eyes, you may have wondered what the best treatment option was. Should you go with a lotion that is close to your eye? What about a liquid serum?

Instead of either of those, many dermatologists recommend an under-eye patch. You can find under-eye patches in two common types; a peel-and-stick flexible patch that you apply directly to your skin and peel off later, or a cream that smooths onto your skin and turns into a thick and rubbery coating on your skin.

Both types are extremely effective in encouraging a more youthful appearance to your skin, especially when used on a regular basis over a few weeks time. However, it’s not uncommon for some individuals to have noticeable results after just one mask. Oftentimes the puffiness will be highly reduced, and discolorations or dark circles can seem faded.


There are a variety of benefits for using under eye masks, but the main reason most people reach for these small adhesive patches is to reduce the signs of aging around their eyes. As we age, the skin in this area starts to show signs of the time through sagging, wrinkling, and puffiness. 

This is due to a reduction in the amount of collagen your aging body produces. This natural loss of collagen is most noticeable in the face, but especially around the eyes since the skin in this area is extremely thin and delicate. 

If you notice dark circles, puffiness, and wrinkles around your eyes, consider giving an under eye mask a try. While they may not be the perfect solution for every skin type, they can provide almost instant improvements after just a short 20 minute wear time.


Whether your mask comes in patch form or cream form, it will include detailed instructions on how to properly and safely apply the mask. The process is simple for both mask styles, and you won’t have to struggle with messy liquids or sticky adhesives.

  1. Before applying your mask, ensure your face is clean and free from surface dirt and dead skin cells. This can be done with a gentle cleanser, but be sure to skip the exfoliation.
  2. After cleaning, grab your favorite eye mask such as our NEW IMAGE MD Restoring Eye Mask which offers a burst of botanicals for hydration and a peptide complex to soothe stressed skin.
  3. Apply a generous amount of the mask to your under-eye area, being careful not to get any in your eye. Leave the mask to sit on your skin for up to 15 minutes while you relax.
  4. After the time has passed, rinse away the mask with cool water and a soft cloth. Don’t scrub the mask as this can irritate your skin; instead, blot the wet cloth all over your skin. 

restoring eye mask

If you want a quick burst of refreshment, consider placing your mask in the fridge for an hour to thoroughly chill it. This cool temperature of the mask can help further reduce puffiness and dark circles around your eyes.

After the mask has been rinsed off, continue with your normal skincare routine or other eye care products to give your skin the best TLC it can have!


Under eye masks are extremely versatile and can be worn at any time that is convenient for you. While most people choose to enjoy their under eye rejuvenation to happen in the evening just before bed, others like starting their day off with a refreshing mask or under-eye patch.

You can also use an under eye mask at work for a quick pick-me-up during your lunch break, or can grab your favorite mask right before going out on a date, or inviting friends and family over for dinner.

Additionally, there are some under eye patches and creams that can be worn overnight, though most are only worn for around 30 minutes or less. This makes them a very simple and problem-free skincare activity to add to your regular routine.

If you are a morning person, using an under eye patch after you have cleansed your skin is a great way to help prepare your skin for makeup or other skincare products. Your skin in the morning will quickly soak up the nutrients provided by the mask or patch and will leave you feeling refreshed and rejuvenated for hours to come.

For morning mask wearers, look for masks with ingredients such as vitamin E and other specifically hydrating compounds. These will help provide a boost of moisture throughout the day which can help tighten wrinkles and reduce puffiness.

If you prefer using your under eye mask before you climb into bed for a good night’s sleep, look for masks with ingredients that specifically target aging such as those with collagen. Even if you can’t wear your mask or patch overnight while you sleep, this direct delivery of nutrients to your skin will continue to work even after the mask has been removed.

Written by Antonella Uribe. 

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